Gifting
The Turkish Towel as a Gift: Personal, Useful, Easy to Wrap
5 August 2026

Good gifts are personal, useful and need no instruction manual. A Turkish towel meets all three criteria — and solves the eternal wrapping problem on the side: it weighs little, doesn’t crease and folds into any gift bag.
Why give a Turkish towel?
Because it gets used. Most presents end up in a cupboard; a peshtemal ends up on the beach, in the sauna, in the bathroom and on the sofa. And because the choice of colour makes it personal: finding the right shade for someone shows you’ve paid attention. Our Colour World — 21 colours, each with its own mood and photos — is the best tool for that.
Occasions that have proven themselves
- Host gift: more personal than wine, lighter than flowers — and it stays.
- Housewarming: a beautiful towel for the new bathroom, before the towels move in.
- For travellers: the gift that fits in hand luggage — more in our travel towel piece.
- Christmas & birthdays: rolled in tissue paper and tied with a ribbon, it doesn’t even need wrapping paper.
Which colour to give?
If you know their taste: their favourite shade, ideally read from their wardrobe — the piece on Turkish towel colours shows how. If not: our proven gifting shades are Pine Green, Beige, Purple, Denim Blue, Blush Pink and Sage Green — tones that work in almost any bathroom and with almost any wardrobe.
A small gesture to go with it
A Turkish towel wants one wash before first use — then it unfolds its full softness. If you like, add a two-line note to the gift: “Wash once, and it turns soft — and better every year.” The details are in the care guide — a lovely link to pass along, too.